Before a Pride parade in 1978, artist Gilbert Baker designed the first rainbow flag.
He dyed strips of fabric in eight colors and stitched them together. The positive response was almost immediate.
“We stood there and watched and saw the flags, and their faces lit up,” gay rights activist Cleve Jones told The New York Times. “It needed no explanation. People knew immediately that it was our flag.”
Today the rainbow flag is a highly recognized symbol for equality, pride, and strength not just for gays and lesbians, but the entire LGBTQ spectrum.
This month, the enduring symbol received a makeover to celebrate the intersecting identities within the LGBTQ community.
The city of Philadelphia advertising firm Trinity created a new Pride flag, expanding the colors to include black and brown stripes. The new stripes are a simple but effective way to honor people of color within the the city’s LGBTQ community.
The flag was unveiled at the inaugural Pride Month kick-off event June 8, 2017, at Philadelphia City Hall. The event featured speakers, performances, and the first raising of the new Pride flag.
The flag is only a part of the work being done by the city and the Philadelphia Commission on Human Relations to promote inclusivity.
In January, the PCHR issued a report detailing the long history of discrimination against people of color in the Gayborhood, the city’s historically gay neighborhood. Since the report, new policies have been enacted requiring staff members at bars and nonprofits in the Gayborhood to participate in sensitivity training sessions. Additionally, these businesses and organizations may receive “cease-operations orders” if patterns of discrimination emerge.
Racism within the LGBTQ community is much bigger than Philly.
Many assume there would be a certain level of empathy for people of color within the LGBTQ community because these marginalized populations would have a lot in common. But in many circles, it’s not the case.
LGBTQ people of color bear the burdens of homophobia and racism. Trans women of color are killed at alarming rates. LGBTQ people of color are often rejected or objectified while online dating, in bars, nightclubs, and even nonprofits created to serve the community. LGBTQ youth of color are less likely to come out to their parents and are at a greater risk of experiencing homelessness or harassment.
Couple this with LGBTQ representations in pop culture focusing on wealthy, white, cisgender, male narratives, and it further perpetuates the idea that the LGBTQ community is incredibly one-note. This erasure and lack of representation have consequences, but efforts like Philadelphia’s policy changes and flag show we can do better.
Not in Philadelphia? Don’t worry, new flag swag is available now near you.
Free high-resolution downloads of Philly’s new Pride flag are available for printing or making your own wearables. Flags, stickers, decals, and banners should be available for purchase soon on the initiative’s #MoreColorMorePride website.
The diversity and intersection of identities within the LGBTQ community is what makes it so unique, beautiful, and strong. Building on and celebrating this dynamic community through our flag is a small step that goes beyond words to action. This is a step in the right direction.
Know another flag that comes with its own hype video? Check out this short spot to see the passion behind the project.